Thursday, August 13


Google today confirmed that it will launch its Fitbit-branded fitness tracker, that is, Fitbit Air, in India in October this year. The announcement was made shortly after the company launched its Pixel 11 series smartphones, Pixel Watch 5, Pixel Buds Pro 2 and Pixel Buds 2a at its annual Made by Google event last night.

Google Fitbit Air is coming to India. (Google)

Shweta Ganjoo is a Chief Content Producer at HT Tech. She has over 10 years of experience covering technology, during which time she has focused on consumer tech devices, AI, social media, gadgets, and tech policy, delivering authoritative and reader-focused insights across India’s fast-evolving digital ecosystem.

She began her career in the early 2010s, building a strong foundation in digital-first reporting as India’s tech landscape rapidly expanded. Over the years, she has worked with leading media organizations including India Today Tech, Indian Express Group, and Techlusive, where she played a key role in scaling editorial content and audience engagement. At HT Tech, she drives product recommendation coverage, combining newsroom leadership with hands-on reporting experience.

Her expertise spans smartphones, wearables, smart home devices, AI, and social media ecosystems, along with regulatory developments shaping the tech industry. Shweta is known for her analytical approach to product reviews and news coverage, grounded in hands-on testing and real-world usability. She has conducted industry interviews, tracked emerging tech trends, and produced research-backed stories using verified sources and expert inputs. She holds a masters in Mass Communication, which complements her professional experience in digital journalism and content strategy, and aligns with her academic background in technology. Shweta follows a reader-first editorial philosophy, prioritising accuracy, transparency, and fact-checked reporting to deliver reliable, insightful, and practical insights.

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For the unversed, Google first officially unveiled the Fitbit Air fitness tracker back in May this year. At the time, Google had announced its availability only in the US with a price starting at $99.99 ( 9,541 approximately). Now, almost three months later, the company has announced that it will soon bring its fitness tracker to the Indian market.

It is worth mentioning that Google’s Fitbit Air fitness tracker is already listed on Amazon India in Pink, Blue and Black colour variants, which towards an imminent launch. While the Black coloured variant is listed at a price of 17,360, the Blue coloured variant is listed at a price of 17,630 and the Pink coloured variant is listed at a price of 18,470.

This story is developing….



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